For more than half a century, Barbie has inspired girls to dream it all, try it all and live it all – to explore a world without limits. Over 125 careers later, she’s solidified her reputation as a role model in the hearts – and the memories – of little girls around the world. As parents, we know you strive to inspire your children to explore a world without limits. You wish them the absolute best and encourage them to want the same for themselves – to own their strengths and challenge their weaknesses, to reach for the stars and let their creativity ignite them.
I Can Be
This fall we celebrate the launch of barbieicanbe.ca – a website dedicated to inspiring moms to raise their daughters to be smarter, stronger, happier, more fulfilled and to believe they can be anything. Canadian Parenting Coach Terry Carson is our in-house expert and will be sharing new themes and parenting tips and ideas each month on the website.
How can you get involved?
Each month, four bloggers will be selected to join us on the site as featured writers. We’re hoping that these writers will add a unique and different perspective on the various topics we’re exploring. Writers will be provided with the current month’s expert article by Terry Carson, and they will write their personal blog post based on the same topic. If you’re interested in being considered, please have a look at the content calendar below, and fill in the form to the right to let us know which month you think would be the best fit for you, and why. Featured writers will be compensated $100 for their posts.
Themes for Barbie’s “I Can Be” Campaign 2011-2012
Theme #2 – The Art of Encouragement
- Encouragement language versus praise
Theme #3 – You’re Not the Boss of Me
- What’s behind power struggles and what to do about them
Theme #4 – Developing EI (Emotional Intelligence)
- Define EI and why it can be more important than IQ
- Strategies to build EQ
Theme #5 – Communication as the Key to Empowerment
- Tips for improving mother-daughter relationships
Theme #6 – Balancing Act
- Having it all?
- Working moms vs. stay at home moms
- Tips for maintaining one’s equilibrium
Theme #7 – The Myth of Perfect Parenting
- Learning from mistakes
- Pitfalls of helicopter parenting
Theme #8 – Peer Group Pressures
Theme #9 – Single Parenting & Daughters
- Impact of divorce on kids
- Dating with kids
Theme #10 – Raising Boys to be Supportive Brothers, Friends, Husbands and Fathers
- Dangers of negative influences from the peer group
- Tips for helping girls manage
Theme #11 – Coach Approach to Parenting
- Key components of being a coach parent
- Using family meetings to empower girls
Theme #12 – To be determined by the Mom Network